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Protocol International helps international organisations and governments run impeccable multilateral events

Head of State and dignitary visits
High profile summits
Royal occasions
World trade programmes
VVIP events
Global sports tournaments
Military ceremonies
Diplomatic relations
Intercultural communication
Strategic stakeholder engagement
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Organising multilateral events requires deep understanding of cultures, communication and protocol. Partner with us to run your next important event.
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Featured projects

From royal, multilateral, and military events to sports, educational and business activities, below are some of our featured projects.

A truly extensive guide on international protocol for professionals and students alike

Although modern life grows increasingly casual, in many sectors, protocol still reigns supreme. The book offers an overview of its associated practices and focuses on a wide range of countries and cultures. The book covers topics like seating arrangements, the use of flags, ceremonies, invitations and dress codes, gifts and decorations and the roles of the protocol officer, guest and host. Throughout, influential diplomatic, business, and cultural figures share their own experiences with protocols around the world, also throughout the COVID-19 pandemic.
An Experts' Guide to International Protocol

Book reviews

Ambassador Ivo Daalder
Former US Permanent Representative to NATO & President of the Chicago Council on Global Affairs
Proper protocol is essential to effective diplomacy and business. This important and illuminating book shows why and how protocol is necessary to conduct diplomacy and global business around the world.
Mr Stewart Wheeler
Chief of Protocol of Canada
Absolutely agree with the authors: diplomacy has never been more important as we face this global challenge of the COVID-19 pandemic. And as always, diplomacy and protocol will adapt and innovate to continue being the existential base requirement for international relations, and an essential ingredient in international collaboration and problem solving.
Mr Martin van Pernis
Former President of the Board of Siemens, the Netherlands
A book like this is also extremely important for the business world in the sense that anyone who comes into contact with the outside world needs to know the rules, and this can help enormously, especially today. In the past, you often learned about all of this at home, as part of your upbringing, but times have changed and the world is more complex now. We become independent at a younger age and have much more responsibility. So we need to make sure that the younger generation is trained and learns what to do. This book would definitely help to do that.
Professor Jaap de Hoop Scheffer
Former Secretary General of NATO
I think that the authors' intent for this book has great value and extends far beyond national borders. There are so many emerging nations that may still be searching for suitable forms of protocol like those so clearly expressed in this book. I therefore heartily recommend this volume to everyone working in an international corporate or diplomatic environment and any country looking for the best way to apply international protocol.
Journal of Economic Literature
This book provides an overview of the use of protocol, its development, and the role it plays in the international world in conveying respect for the traditions and culture of others.

Looking for advice or training support for your next important event? Contact us for a professional consultation session.

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